Corbis Entertainment, a division of Corbis, has announced the acquisition of WSM Communications, a global-sports marketing and sponsorship agency headquartered in London.
They say “Sports are a natural extension of the comprehensive entertainment marketing solutions Corbis has pioneered for leading brands across the world, from product integration to celebrities to rights and music clearances,” said Shenk.
“Bringing WSM, its clients and leading sports events and access into our business is an exciting development,” begins Mark Owens, Executive Vice President, Corbis Entertainment. “Sports are a natural extension of what we already offer our clients,” adds Owens, “another high-profile form of entertainment populated with its own celebrities and A-list events. WSM’s long track record and unique depth in fast-growing worldwide sports like golf and soccer makes them a natural fit, with assets that we can leverage across all Corbis Entertainment Global Clients.
May 7 on PAN Corbis launches BEN – media planning brand placement platform