Kicking off our reporting this week is a possible industry disruptor – StockUnlimited a new vector graphics, clipart and illustrations stock library official launches this evening with a party at the annual music, film, and interactive conference and festival SXSW show in Austin Texas. The library is offering a monthly subscription all-you-can-use $9.99/month fee.
They say: ‘What really sets StockUnlimited apart from other content providers is our super simple license model. For one low monthly fee, you can download and use as much content as you wish in any projects. No complicated licenses. No daily limits. No credits. No additional fees. Ever.’ ‘As long as you have an active StockUnlimited subscription, you’ll be able to use all your downloaded content on new projects.’
Agency co-founder and CEO Christian Toksvig told PAN over the weekend: “My partners and I are bringing the Netflix model of unlimited content to the stock industry. Our new company is StockUnlimited and it does exactly what it says on the tin – offers unlimited stock content for $9.99 per month. We have secured seed funding from 123RF, one of the leading players within the stock industry. The funding goes towards developing our content and marketing the business. The team is led by Andy Sitt, chairman (founder of 123rf) and me, CEO (ex-head of Biz Dev at Getty). Our soft launch has already taken place with a trial limited to 10,000 beta users. We think we have a small revolution on our hands. Our ambition is to make content accessible to the millions of people who are not currently using stock content, or who are pirating. It will shake up an industry where traditional players like Getty and Shutterstock are charging between $10 and hundreds of dollars for a single image.”
• No news on whether they will be taking on photos or video stock …yet.
↓ Here’s the promo video
From the press release:
StockUnlimited today announces the launch of the world’s first truly unlimited online store for stock vector graphics, clipart and illustrations. StockUnlimited offers an exclusive and growing collection of hundreds of thousands of new and unique designs, and promises to be the definitive resource for graphic designers, design agencies or anyone with graphic design needs.
StockUnlimited’s collection is growing at more than 100,000 new and exclusive designs per month, ensuring that content on the site is always fresh and topical.
StockUnlimited also introduces to the world of stock content a new and simple flatfee pricing structure. While consumers of books, music and film all over the world have enjoyed unlimited flatfee services for years, there has been no comparable offering for stock content users until now. StockUnlimited does away with daily download limits, expiring credits, upsells and upgrades, and charges its customers a low flat fee of $9.99 per month.
Speaking about the concept behind StockUnlimited, Christian Toksvig said, “I’ve always been obsessed with making products simple for users. I felt that there were too many complicated rules and limitations around stock content. StockUnlimited is our response to that frustration. We provide great content at an unbeatable price.”
If you are at the SXSW event get an invite to the library launch party here