Here at PAN we love a rebrand, but we haven’t seen a decent one for a while, so this rebrand by top entertainment photo agency Backgrid made our week!
The new look is online now across the agency’s website and Instagram account …and they’ve sent us new banner ads for PAN home page (look to the right if you are on a desk top) and PAN newsletter.
We spotted a hint of the rebrand on the agency’s US Instagram feed last week and here’s what they told us: “We have recently undergone a rebranding effort, which has resulted in a fresh, clean, and modern new look for the brand. This new look reflects the company’s commitment to being a leading provider of entertainment content. From the first click of the camera shutter, we believe that these stories deserve to be told straight from the source. Our relentless pursuit of excellence and our constant adoption of innovation drive us to deliver the most exclusive and sought after entertainment content.”
“We don’t exist to share the news; we exist to create it.”
