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Shutterstock launches Editorial Video – signs new partners for 250K curated clip library

We don’t get a lot of comms from Shutterstock about their editorial photo arm. So, when we do, the whole PAN office sits up!

The VP of Editorial at the agency Candice Murray has been hard at work sorting the place out and has delivered their new Editorial Video clip service telling PAN – “Video is a tremendously powerful medium, and we’ve seen significant demand for our editorial business this year, along with a growing desire from our customers for more high quality, curated video content.”
“With the expansion of our editorial content into video, we will continue to service our partners across global networks, production companies and studios. We continuously strive to give our customers around the world more flexibility in how they access best-in-class content to create stunning, high-quality creative that will propel their stories forward in unique and fresh ways.”

250,000 premium UGC, live and archival video clips across news, entertainment, sports and fashion, with new content being added daily from new feed-partners Critical Past, Celebrity Footage and Viral Hog will distribute their engaging video content worldwide through Shutterstock’s Editorial Video. In addition, current partners’ epa and London Entertainment will begin providing high-quality video via the new service.

Julia R. Arévalo, President and CEO of epa. “With Editorial Video, we’re excited to expand and build upon that relationship – to be able to contribute both epa and our major shareholder EFE’s video and to be a part of the live and archival editorial footage collection that has now become available to production companies, studios, brands and agencies around the world.”

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