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Industry People: Gisela Schmidt and Claudia Kalenderian head up the New Business team – Picture Alliance

Claudia Kalenderian and Gisela Schmidt expecting lots of new business at picture alliance

In Frankfurt dpa subsidiary picture alliance has restructured their sales department creating an additional sales team responsible for New Business. Gisela Schmidt and Claudia Kalenderian will share leadership of the New Business team.

Claudia Calendarian who graduated as a sports economist has worked for picture alliance since 2009 where she rose to role as product manager before switching to sales where she looked after customers from the Sports & Corporate Client area.
Gisela Schmidt joined the dpa subsidiary in 2016 after studying literature. After various positions in the company looking after new customers she moved to Sales Manager responsible for specialist publishers, museums and associations.

Matthias Gatzemeier, Head of Sales at picture alliance told PAN: “Through the targeted support of our new customers by our New Business team, we can adapt even better to customer needs, which are constantly changing, and offer our customers the best possible service and customer-oriented new solutions. With Claudia Kalenderian and Gisela Schmidt, we were able to gain two experienced and successful sales professionals to jointly manage the newly created New Business team.

“Shared leadership brings with it many opportunities and we are pleased that we at picture alliance now have the opportunity to gain experience with this leadership style,” says Petra Busch, Managing Director of picture alliance. “This not only promotes equal opportunities for managers, but also a better work-life balance. Different strengths and competencies as well as mutual reflection can lead to improved problem-solving quality, more efficient decision-making processes and more innovative results.”

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