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StormStock declares itself ‘not microstock’

Interesting little PR article dropped into the PAN news email box this week – here it is in full from the agency owner.
StormStock is a collection of premium weather footage that was founded in 1993 by Prairie Pictures, a Texas-based video production company. It was created by cinematographer Martin Lisius as a means to license his footage. “StormStock was never meant to be a stock footage company, and certainly not microstock,” Lisius said. “It’s simply a collection and brand maintained by artists, by production people who truly understand photography, post-production and formats. There’s a big difference between us and microstock. StormStock is run by real, live people in Texas, not by servers and software. We can tell you which end of a camera to attach a lens, and we curate with the same human eyes that produce the content,” Lisius said.
To emphasize that point, the team has established an alternate web address. In addition to the usual, folks can now use to access an on-line sampling of StormStock’s legendary content.

– good to get it off your chest once in a while Martin!

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