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Industry People: Britta Melching appointed Head of Sales across ddp and action press

“I am very pleased to be joining the action press group at this exciting time to drive
the development of new products and increase the range of services we offer to our
customers,” says Britta Melching.

Congratulations to Britta Melching who will take over as the newly created Head of Sales at action press group photo agencies ddp media and action press – starting October 1st.

As cross-group Head of Sales Melching will bundle the sales activities of action press international GmbH and ddp media GmbH, the two Hamburg-based subsidiaries of action press AG (Frankfurt am Main), establish a joint sales team and drive the marketing of the group’s extensive portfolio of visual content and services both strategically and operationally.

• Melching (56) has many years of experience in the marketing of photo and video content. She was head of sales at dpa Picture Alliance in Frankfurt until December 2021 and also previously worked at Associated Press Television News in London as business development manager for German-speaking countries and Eastern Europe. She has also worked in the marketing departments of major publishing houses such as Axel Springer, The Economist and Frankfurt Business Media – Der F.A.Z. Fachverlag.

Vicente Poveda, Managing Director of ddp media GmbH, where the new position will be organisationally based told PAN: “The establishment of a cross-group sales management team is an important step towards integrating our portfolio and improving our offering and increasing the added value for our customers.” “We are very pleased that with Britta Melching we could win a good connoisseur of the photo agency industry with international experience and a good reputation among customers and partners for this strategically important position.“

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