Authentic Brands Group (ABG), a global brand development, marketing and entertainment company, has announced the purchased of intellectual property of Sports Illustrated from Meredith Corporation.
ABG assumes the marketing, business development and licensing functions for the Sports Illustrated intellectual property and brand, while the print magazine and SI.com will maintain editorial independence and continue to operate under the leadership of Meredith and Editor-in-Chief Chris Stone and Publisher Danny Lee.
“We are honored to welcome Sports Illustrated to the ABG family,” said Jamie Salter, Founder, Chairman and CEO of ABG. “As one of the most iconic brands in sports media, SI is a cultural centerpiece with massive opportunities for growth across its burgeoning digital, TV and social platforms and industry-leading print magazine. SI’s trusted name and fiercely devoted following set the stage for the brand to become a leader in lifestyle and entertainment.”